In a year of seismic change, the auto industry is hitting the road with some astounding new arrivals from the likes of Aston Martin, Porsche and BMW
Making newsworthy pronouncements about how quickly you are embracing new trends and technology is all the rage in the car business right now.
This March, Volvo declared it would not just be an EV-only brand by 2030 but that it’s also going leather-free, and that customers will only be able to buy new cars online instead of showrooms.
To mark the news, it also announced this C40 Re:Charge as its first purpose-built electric car.
A clear relation of the crazily popular XC40 SUV, the C40 carries a more coupé-esque profile and some subtle ‘Look I’m electric’ styling.
It’s not a million miles away from the feel of a Polestar 2 in fact – the electric performance brand owned by, you guessed it, Volvo.
And promising a 0-62mph time of 4.9 seconds, it’s officially only 0.2 seconds slower.
Also like Polestar, Volvo is promising to simplify customer choices and reduce model variations on its electric models. It’ll be interesting to see just how competitive the EV scene will be by the time the C40 hits the road at the end of the year.
Read the full article at: www.esquire.com